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POD， The abbreviation for Print on Demand, which means print on demand in Chinese, is essentially a flexible manufacturing model of "order first, produce later". Unlike traditional e-commerce models, in POD mode, sellers do not need to stock up in large quantities in advance and bear the risk of inventory backlog.

Sellers only need to list a variety of product templates on e-commerce platforms, and consumers can customize the design, text, color, and other elements of the products according to their unique needs and preferences before placing an order. The seller receives the order information and passes it on to the cooperating supplier or manufacturer. The manufacturer produces accurately according to the order requirements and then directly ships it to the consumer.

It relies on its natural advantages of light assets and zero inventory, and has gained the favor of small and medium-sized cross-border sellers. In the words of a seller, the POD model has swept the entire cross-border e-commerce industry with explosive momentum, developing from a niche category to a major player. ”

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